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Working from home… is it more productive? Sky News Business | Claire Madden

The working from home trend: Improved technology, increased connectivity, faster broadband and cloud based apps have redefined work for Australians, with many now opting for a new flexi-work life with more time spent working from home.  But how does this impact productivity?  Research released by Telsyte reveals that 84% of businesses now have systems in place to allow staff to work from home, with 56% of these saying they do so because it increases productivity. Carson Scott interviewed Claire Madden and Amber Chandler on Sky News Business to discuss the working from home trends, what this looks like for the Millennials (Gen Ys), and what the legal implications are for workplaces.  Click here to view the full interview.   Claire Madden is a social researcher and keynote speaker. To engage Claire as a speaker or researcher, please get in touch.

By | 2017-09-28T02:42:09+10:00 June 8th, 2017|Blog|0 Comments

Attract, Engage & Retain Generation Z at Work

Generation Z are not only the students of today, but are increasingly entering the workforce, so knowing how to attract, engage and retain top talent in this emerging generation is essential.  Engaging with a generation who have had their formative years shaped among rapidly changing technologies, global communication platforms and in an entertainment saturated environment has shaped their approach and perspective towards work.   Keys to Attract, Engage & Retain Gen Z at Work: Here are keys that will help organisations and employers to attract engage and retain Gen Z:  Attract with STORY - what is your brand story or your employer value proposition?  In order to attract Gen Z to the workforce, the brand story of your company must be clear and enticing. Gen Z will be attracted to a cause they can invest in, and so it is important to communicate the ‘why’ of your organisation, and it is important to do so succinctly. The ‘why’ will include factors such as the core purpose, vision, mission, and values of the organisation. Engage with CULTURE - You create employee engagement through shaping your culture.  Culture is invisible yet incredibly powerful, and is largely shaped by your organisations values.  Gen Zs are looking for a workplace community.  A place where they feel a sense of belonging, a culture which is relational, a role that has variety and where the leadership is empowering.   Retain through DEVELOPMENT - Gen Z have been told from the youngest age that they are full of potential, however they require a context for this potential to be developed.  They have grown up in an environment of constant change, where they are committed to ongoing learning as a part of life. [...]

By | 2017-09-28T02:42:10+10:00 April 26th, 2017|Blog|0 Comments

How to Speak Gen Z & 10 words that are lit rn!

Gen Z (born 1995-2009) have had their formative years heavily shaped by digital devices, social networks and global platforms.  As the most global youth culture the world has ever seen, they have adapted and evolved the use of social media platforms, created a host of unwritten rules about how to use them, and are creating a global Gen Z lexicon faster than we can keep up with. 10 Gen Z words that are lit rn: While Millennials thought they were savvy writing words like “l8r” and “gr8” to save on characters when texting on their Nokia 3310s, the global Gen Zs are creating a new youth language at a rapid pace. Based on a series of in-depth interviews with Gen Z, here are 10 Gen Z words that are lit rn: Lit – current word used to describe things that are “really awesome, really cool” Rn – used in texting and on social media to say "right now". All g – common phrase used to communicate something is "all good". Salty – used to describe when someone is moody. Tbh - to be honest – originally used on Facebook in 2011, this has now become spoken vocabulary. Dab – a dance move where you put your head down to the left while you point both arms up towards the right. Shipping – when you think two people would make a great couple you “ship” them and make a “shipping name” which is their names merged in some way. For example, if you were shipping Jack and Emily their shipping name could be “Jackily”. Lol – stands for ‘laugh out loud’ (not ‘lots of love’ as some Baby Boomers may have interpreted) – and yet many [...]

By | 2017-09-28T02:42:10+10:00 April 11th, 2017|Blog|0 Comments

Generation Z Online Masterclass Launch

Introducing Gen Z: When asking Generation Z (born 1995-2009) to describe what defines and what has shaped their generation, the overwhelming response was technology and social media.  It is not only the number of devices and how frequently they interact with digital technologies, but how technology has shaped their thinking, facilitated communication, redefined community, become core to their learning and become almost like a companion to them, which is extraordinary.  All the generations alive today use digital technologies as part of their everyday life, however the extent of technological integration for Gen Zs seems to almost have reached saturation point.  As one Gen Z, born 1997 put it, “I think we’re definitely a generation that has become very dependent on technology and I think it’s become quite integrated to the point where we probably don’t know how to do a normal day without that being a solid core of it”. For Gen Zs, there is a seamless integration between online and offline.  They move between face to face and digital platforms for social life, conversations, learning, assessments, work and play with a fluidity and ease, and as a Gen Z born in 1995 put it, “My iPhone is core to my life…”.  It is used for everything from entertainment to managing your calendar and appointments and of course, the constant scrolling of social media and staying in touch with friends As a Gen Z born in 2002 stated, “our generation are pretty technology dependent. It’s what we use for apply for jobs, it’s basically everything revolves around technology these days”.  Online creates a context for the continuation of the offline interactions, and vice versa.  Online creates material, including jokes and memes, which provides content for conversation when [...]

By | 2017-09-28T02:42:10+10:00 April 4th, 2017|Blog|0 Comments

Gen Z in the Workplace | Claire Madden on Sky News

Claire Madden interviewed on Sky News on Generation Z in the workplace   Click here to watch the interview. Generation Z (born 1995-2009) make up approximately 18% of our population, just under 1 in 10 in the workplace, but by 2025 will make up 31% of our workforce. Claire Madden was interviewed by Nadine Blayney on the Switzer program on Sky News to discuss how we can best prepare for the emergence of this new generation as employees.  Gen Z are the most technologically savvy, globally connected, socially networked generation in history.  As one Gen Z explained in a recent interview, when you wake up in the morning, the most normal first thing is to check your notifications – “naturally your hand goes to your phone and you’ll open a social media app, it’s almost muscle memory”. The digital technologies and global communication platforms so readily accessible in today's society have undoubtedly been a tool which has assisted the unprecedented breadth of connections, facilitated over social media platforms and other apps that enable efficient and convenient communication.  But as a Gen Z stated in an in-depth interview, “it creates the weird contradiction – you’re more connected and globally you’ve never been able to access more people or communicate with more people, but it’s affected face to face contact – even when you’re with someone, if it gets a bit boring or the conversation trails off you might get on your phone”. In this interview, Claire unpacks some of the implications of this technologically savvy generation entering the workforce and keys to building multigenerational teams.   Claire Madden is a keynote presenter, in demand for her ability to understand and communicate the engagement styles of [...]

By | 2017-09-28T02:42:10+10:00 January 25th, 2017|Blog|1 Comment

Top 10 Tips for Powerful Public Speaking

Whether it be a conference keynote, a boardroom briefing, a team meeting or a sales pitch, many of our jobs and roles in life require that we stand up in front of people and speak. For some, the idea of speaking in front of other people creates great anxiety and fear.  However, like anything we do, the more we learn and practice, the easier it gets. Learning to communicate confidently as a public speaker can be assisted by applying some simple keys. Here are 10 Top Tips for Powerful Public Speaking: Don’t tell the audience that you are nervous. It’s very common to feel anxious in your stomach, maybe even a bit shaky or edgy prior to delivering a presentation.  This is just nerves.  Everyone gets them.  The difference is, some people let their nerves become a distraction, and others learn to manage them.  No matter how nervous you may be feeling, resist the urge to announce in your introduction that you’re feeling nervous.  As soon as you do that, it makes everyone in the room focus on your insecurities rather than focusing on your content or the message you are wanting to communicate. Clarity of content You need to know what you are wanting to communicate before you get up on the stage.  If the content or ideas are a little fuzzy for you, they’ll be a total blur for your audience.  Work at getting clarity on your messaging before you get up on the stage, then communicate the content that you understand.  Don’t try to overcomplicate it- clarity and simplicity are key. Start in the centre of the stage How you start your presentation really has an impact.  Even if you will need [...]

By | 2017-09-28T02:42:10+10:00 January 23rd, 2017|Blog|2 Comments