Dr. Claire Madden is a leading voice internationally on Generation Z. As an author, social researcher, keynote speaker, and media commentator, Claire is in high demand as an expert in interpreting social trends, demographics, and implications of generational change. The focus of Claire’s PhD was on understanding what qualities of organisational culture motivate Gen Z at work. Claire is the author of Hello Gen Z: Engaging the Generation of Post-Millennials.

Claire is highly regarded for her dynamic and engaging presentations where she translates robust, research-based content into strategic applications for educators, managers, and business leaders.

Claire is commissioned by some of the nation’s largest companies and leading brands to interpret the changing landscape and communicate the implications for business and society.

As a media commentator, Claire is regularly interviewed in the media and has been featured on ABC, Channel 7, Channel 9, Channel 10 and Sky News, as well as on radio and print media. Claire is also the Founder and Director of the research-based strategy and communications agency, Hello Clarity.

“It’s my passion and commitment, through research, presentations and workshops, that every audience member would take with them not just a grasp of the rapid social and technological changes shaping our world and the lives of the emerging generations, but practical strategies, and an understanding of how to apply them in their context.”