Hello New Generation - Today Show Interview - Dr Claire Madden
2025 marks the beginning of a new generation. This generation will be born 2025-2039. Yes generations are now generally grouped in 15 year cohorts. Generational theory is not an exact science - but rather the idea of it is to help us to better understand a group of people who grow up during the same period of time. Social change, technological advancements, global events can all impact the worldview of a generation - particularly what a group of people are exposed to in their childhood, adolescence and early adulthood.
So who is this new generation? What will their characteristics be?
Dr Claire Madden was interviewed on The Today Show Channel 9 discussing the new generation, born from 2025-2039. Will they have a better digital diet than Gen Z and Gen Alpha? They will grow up with driverless cars, drones dropping their takeaway at their door. They will only know a world with AI, and are likely to have companion robots in their workplaces and homes. And what will they be called? Gen Beta, a name following Gen Alpha is being used for now but will a new name emerge for them? #generations